Set that alarm and head downtown early to grab some of the greatest deals of the day!  Join us downtown for a one-of-a-kind shopping experience filled with family fun and small town charm.  Join Santa as he arrives in the Chelan 7 vintage parade truck and makes his way to the downtown Christmas tree! Count down with Santa and watch the Christmas tree come to life, while singing a selection of everyone’s favorite Christmas carols. Parade continues to Riverwalk Park for marshmallow roasting and fireworks!